CECRED
ULTA FLC 2025

2 dAYS
ORLANDO, FL

CONCEPT IDEATION | PITCH DECK |
MOOD BOARDING | PRODUCTION GRAPHICS

For this activation, I led the design and production of the booth's large-format graphics, custom signage, branded displays, product messaging, and production-ready artwork. Working closely with fabricators and vendors, I ensured every element was executed accurately and cohesively, creating a polished brand experience that reflected Cécred's identity while supporting its major retail launch.

Graphic & EXPERIENTIAL Design for Pop Up Mob™